Diagnostic
Stop guessing. Get the truth about your business - and the plan to fix it.
AI that fixes and runs your business -
so it scales growth, not chaos
We're a business consultancy that fixes your business - and installs a team of AI workers to run it.
We show you how to rebuild your business properly, in the right sequence, so it scales growth, not problems. And we give you the tools, guidance and check-ins to get it done.
It's built on the Growth Loops Blueprint - where each improvement amplifies the next. Wins compound, so growth starts to drive itself. Behind it: 40,000 hours of real experience growing and rebuilding companies.
Then your digital workforce does the actual work - the output of whole departments, for the cost of a single employee. They don't replace your people. They make your existing team 3-5× more productive.
Your digital workers don't wait for tasks. They're self-directed — spotting the biggest opportunities before going to work 24/7. Everything is approved by you. Guardrails are built in — nothing is sent, published or changed. Ever.
Every loop is a six-week sprint.
Fixing core areas, one at a time.
Guided, every step of the way.
First, the truth about your business.
You feel it every day but can't quite name what's wrong. We can.
We get inside the numbers, the bottlenecks, and where the cash leaks — and we talk to the people who really know: your staff and your customers. We map how you work today, and where the gaps are.
You walk away with: a report on exactly what's holding you back, what it's costing you, and your customised Blueprint — every fix prioritised. You decide how to proceed.
Your AI Brain, built before anything else.
One command centre your team runs on, and an AI Onboarding Consultant who drives the rebuild with you. Your custom plan is loaded. Guardrails set. A home for your documents and SOPs.
It starts small, stays safe, and only ever does what you allow — then gets smarter as it goes.
You walk away with: a system that keeps the rebuild on track. Momentum, maintained. Nothing dropped, nothing skipped. Every step done properly.
Right now, nothing moves without you. Every decision, every sign-off, every fire — becomes yours.
That stops. We restructure the team around you, clarify decision rights, and put live scoreboards in so you can see without asking. This is where 99% of owners finally get an assistant — a human EA, or the AI one we build for you. And we free the cash trapped in billing, debtors and re-finance to fund the whole project.
By week six: you're out of the day-to-day. The team decides without you — and you can see it all on one screen. Cash is flowing again. The sprint is designed to pay for itself.
Too little profit stays behind.
So before we grow anything, we make it profitable — not by doing more, but by changing the model. Pricing, fees and packages rebuilt live. New revenue streams. Sharper offers. Premium positioning. Recurring income started. Low-profit work cut; high-profit work dialled up.
By week six. You know exactly what earns and what drains. New pricing is live and paying. Risks are shored up. You've stopped competing on price — and the money starts to stay.
Fix the engine first. Then amplify it.
You can't buy your way out — leads cost too much. Most businesses amplify too early anyway, pouring marketing into a leaky engine that burns cash even faster.
So first we fix it - plug the conversion leaks, build repeat behaviour, sharpen the experience so more customers refer. That's the loop: customers create customers, and growth feeds itself.
Only when it converts do we amplify - multiplying what works so the loop spins faster.
By week six: Every marketing dollar works harder, because the engine no longer leaks. More sales from the same spend. More customers retained.
Three sprints.
Foundations fixed.
Now AI can multiply gains.
Over the next few weeks we switch on your digital workers, one by one. The output of whole departments, for the cost of a single employee.
They're not tools, they're hires: self-directed, spotting opportunities, drafting the work and handing it to you to approve. They get more done - and work around the clock. And it's all safe by design: starting small, and only ever doing what you allow.
After installation: a full AI team on the payroll for less than one salary. Your people are 3–5× more productive — on work that counts, not busywork.
AI is part of the fabric
Growth is up. Profit sticks.
New opportunities keep opening.
Time to plan the next moves, properly.
Growth Loops Velocity Growth works like this: make the business more valuable — then use this leverage to finance the acquisition of competitors, suppliers and distribution. Sell your products to their customers, and their products to yours. Twice the products. Twice the customers. Four times the growth.
And it's repeatable. Every deal makes the business worth more, which funds the next acquisition.
By week six: Get a strategy map — where to play, how to win. A shortlist of targets with the numbers done and a pathway to be 'Fit For Finance'.
We make the business resilient — and exit-ready. Whether you sell next year or never.
We harden everything — people, culture, standards, systems — built not for the business you run today, but the one you're becoming. Hiring is planned, not panicked. Culture holds as you scale. Roles are clear, standards are documented, and the AI and systems run the day-to-day.
By week six: a complete, turnkey business. Easier to run, easier to scale, worth far more — and simple for a buyer to step into.
You're not working less - you're not wired that way. But the work you do now matters more: driving the business forward, not drowning in the day-to-day.
The numbers show it - more sales, and more profit that actually sticks. Your AI team handles the boring stuff around the clock, so your people spend their time on work that counts. The sales engine drives its own growth now, and the grind is gone.
Best of all, you didn't have to wait. Each loop rolled out at a pace the business could take, so the six problems faded a little more each week - until they were gone.
Now the business runs without you. You can step away when you need to. And it's worth far more than it was - enough that buying up others to grow faster is a real option.
Is your business safe to accelerate? Find out your score. There's 25 questions, which takes about 3 minutes. And it's free.
Customise your plan. Choose the features you want
Stop guessing. Get the truth about your business - and the plan to fix it.
The Platform, then three six-week sprints. AI-ready at the end.
Your hires from Loop 4. Switch on the workers you need - your estimate updates as you go.
Advanced loops with Andrew - strategy, acquisitions and an exit-ready business. Available after Get AI Fit.
"Andrew rebuilt our entire operation. New team, structure, hiring, SOP, training, systems - everything from the ground up. Those changes make us $4m more each year."
"We'd been stuck for years. Andrew saw what everyone else had walked straight past, and changed our whole strategic direction."
"The team were working hard, but profits were thin. Andrew restructured our sales operation and how we target customers."
Andrew helps business owners use AI to grow faster, win back time, and stop carrying every problem themselves — without scaling chaos.
He has spent 25 years fixing and rebuilding businesses so they scale properly, without breaking under pressure. AI makes that work faster — and riskier. What once took years now happens in months, and mistakes compound just as quickly.
He has worked in leading business consultancies and advertising agencies for some of Australia's biggest brands, run successful businesses of his own, and qualified in business, finance, consumer psychology and marketing.
Few people see a business from every angle — strategy, sales, money, operations and how they connect. Andrew does. The Blueprint turns that into simple steps owners can follow to rebuild properly and scale with AI.
1Cover
Glenworth Valley
St George Bank
Masterfoods
1Cover
Glenworth Valley
St George Bank
Masterfoods
New Holland
BT Insurance
James Hardie
New Holland
BT Insurance
James Hardie
FreeTV
Contiki
Australians In Film
Amnesty International
Fairfax
FreeTV
Contiki
Australians In Film
Amnesty International
FairfaxGrowth Loops isn't for everybody. It's invitation only. And there's only three places - that's it.
Because Andrew runs every engagement himself, tailored to your business. He walks you through it step by step, week by week - what to do, how to do it, what to avoid. So you don't waste time, make costly mistakes, or pour money into AI that only makes things worse.
That depth of support only works with three clients at a time. So he chooses carefully.
Growth Loops is for owners of $2m-$15m businesses who are ready to rebuild properly, and put AI to work - safely.
Andrew takes three new clients per intake. Apply to join the waitlist — when a place opens, he'll call for a quick Q&A. If it's a good fit, you'll be invited to join. Your Diagnostic usually starts within weeks.
Andrew guides you and your team personally, with your AI Consultant keeping changes on track — fed by Andrew with tools, milestones and direction. Each sprint has four meetings: a kick-off, two review sessions, and a completion meeting. Extra sessions are $895.
Your AI Consultant chases progress to keep momentum, and every sprint includes a pause of up to two weeks. Deadlines matter — so you get the benefits sooner, and new clients waiting to join Growth Loops aren't penalised.
Because AI multiplies whatever it finds — including the problems. The Blueprint gets the business growing even without AI. Then AI amplifies the wins, and gets you there faster.
Everything is isolated and locked down — technically, and by permissions. Guardrails, hosting and security are built into the Platform.
Almost anything your team does — reports, dashboards, audits, proposals, drafts, recommendations — just 3–5x faster, and often better. The difference is control. We've all heard stories of AI deleting or publishing something it shouldn't. Your AI workers can't: nothing is sent, published or changed without you. They produce the work; you approve and execute. All the output, none of the risk.
Eventually, yes. But not on day one — full automation is earned. As productivity jumps, your business will change fast: new processes, new ways of working with your AI team. Once that settles into a foundation — and the guardrails are in place — we map the path to more autonomy: publishing, system updates, outbound. Step by step, at your pace.